Where Tulsa Comes Together
A lively, artsy, and nostalgic neighborhood where community thrives — dining, music, culture, and connection along South Boston Avenue.
Oklahoma Main Street Program
SOBO is Tulsa's newest district of the Oklahoma Main Street program — a statewide initiative that encourages economic development in Oklahoma communities and neighborhood districts through historic preservation and local revitalization.
Featured Businesses
Brut Hotel
Tulsa's most stylish boutique hotel — sleek, minimalist design with thoughtful amenities that celebrate the city's architectural and cultural heritage. Home to Soma and Dweller.
Freese Architecture
Award-winning architecture firm founded in 1994 by Brian L. Freese. Dedicated to designing modern buildings and homes fitting to Oklahoma's unique regional character.
Primary Fuels
A privately owned and financed energy company based in Tulsa. Primary Fuels generates and operates upstream oil and gas projects across the Powder River, Permian, and Williston Basins.
Luminus Capital
An Oklahoma-based real estate private equity firm specializing in self-storage. Luminus Capital acquires, operates, and improves storage facilities across the region and offers direct investment opportunities to accredited investors.
The Victorium
A beloved neighborhood hair salon on South Boston Ave. Expert stylists specializing in color, cuts, and creative transformations in a welcoming studio environment.
Pony Coffee
A charming neighborhood coffee shop housed in a rustic, character-filled building on South Main. Quality espresso drinks, locally sourced brews, and a welcoming atmosphere that feels distinctly Tulsa.
From the Dispatch
The SoBo Monthly
Events, openings, live music, and neighborhood news — delivered once a month. No spam, just SoBo.
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